Marketing is Like Playing Basketball

Marketing is Like Playing Basketball

Passion and persistence are at the top of the list of the skills you need to excel whether you’re in sales, playing basketball or any other profession. There simply is no substitute. If you don’t have an intense, burning desire for what you are doing, there’s no way...
Productivity Style: Getting More Done

Productivity Style: Getting More Done

If you’re struggling to get more done in a day, it might be because you’re thinking of productivity as a one-size-fits-all endeavor. But you can learn to customize your strategies and turn yourself into an efficient, to-do-list-killing machine. Read...
A Year-End Trigger List for Marketers

A Year-End Trigger List for Marketers

Next year is a fast upon us. But did you finish everything you need to finish this year? Here is a trigger list to help you make a list of what you need to get done now—and what you need to get ready for next year. Read More
Staying Motivated

Staying Motivated

Working when you don’t want to is difficult. If you can’t work, and being productive is important to you, revise your approach to your job. Read More
Do You Have Professional Credibility?

Do You Have Professional Credibility?

Credibility is an important quality to have when working in the insurance marketing business. But credibility cannot be achieved if you do not possess the following three attributes: expertise, track record and respect. Read More